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Sarah Jane

Sarah Jane

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Emotional Score

Mood ImpactHIGH
CTR Uplift+25%
API Response0.6s
People enjoying Goodable content

Unlock the Power ofEMOTIONAL Intelligence

Proprietary AI that drives revenue, engagement, and retention.

Book a DemoSee How IRIS Works

Trusted by

Yahoo!
Meta
Google News Initiative
Walmart
United Nations
Raydiant
Captivate
Atmosphere
Yahoo!
Meta
Google News Initiative
Walmart
United Nations
Raydiant
Captivate
Atmosphere

Our Vision

Every decision we make is powered by emotion. Every video, text, and notification triggers a response in our brain but organizations can't measure what drives that behavior.

Until now.

Our proprietary AI optimizes content for emotional impact before users even click. It's the power of emotional intelligence, today.

Learn more

Why Goodable

Our API maximizes your revenue, engagement, and retention

Make your users, teams, and staff love you — with a single API call.

Take a Tour
ENGAGE MOREReal emotion, real conversions.

Optimize your output for instant emotional impact, delivering measurable increases in engagement, revenue, and user conversions.

25%
CTR UPLIFT
FEEL MOREMake your users feel great.

Goodable AI is clinically validated to deliver users who are happier, healthier, and more motivated.

96%
MOOD IMPROVEMENT
RETAIN MOREKeep your people coming back for more.

IRIS makes happiness addictive — so your users stay longer, consume more of your content, and keep coming back for more.

21%
INCREASED AD VIEW TIMES

Our Products

Everything you need for next-level impact.

IRIS: Our Emotional Intelligence API

Power your platform.

Drop emotional intelligence into any content feed, CMS, or platform in minutes. Optimize your content for emotional impact in real time — before users even click.

Explore IRIS
📱

GOODABLE: THE HAPPINESS APP

Help your teams feel better, instantly.

Optimized to keep your teams motivated, the Goodable app is the world's first news wellness platform, powered by IRIS. Get personalized, emotionally optimized content feeds every day — proven to improve mood, reduce anxiety, and quit the cycle of doomscrolling.

Download the App
🧘

THE DAILY GOODS

Discover a better world.

The world's most positive, impactful headlines — curated daily and emotionally optimized. Proof that content built for human wellbeing drives real engagement, loyalty, and time on site.

Visit The Daily Goods

Introducing IRIS

Goodbye guesswork, hello results.

Meet IRIS, the world's most powerful emotional intelligence engine. IRIS can scan any content and immediately predict its emotional impact — from emails, to videos, to the DM you're about to send to a potential client.

Get the intelligence your content deserves.

It's time your platform had tools that understand how content makes people feel — with real-time emotional scoring to amplify every piece.

Group of friends laughing together on their phones
87Emotional Score
+25% CTR

Strengthen the connections your audience thrives on.

Emotions control every decision your users make. IRIS helps you understand the emotional intent behind every click, scroll, and share — so you can meet them where they are.

Couple laughing together at tablet content
96%Mood Improvement
Clinically Validated

Drive more engagement — and your goals for growth.

IRIS frees your team to focus on great content. Let emotional intelligence do the heavy lifting and fuel a cycle of engagement that accelerates over time.

Get API Access
Woman smiling at her phone
0.6sAPI Response
Enterprise Scale

Partner Success

Real results, told firsthand.

Goodable addresses a critical challenge facing digital publishers while demonstrating clear ROI. Prior to deployment, we evaluated their technology internally and found it delivered over 99% accuracy while requiring minimal overhead. At a time when news avoidance is at an all-time high, Goodable helps us surface content that audiences feel good about. They have my enthusiastic recommendation.
Head of Strategic Partnerships
Yahoo
Head of Strategic Partnerships, Yahoo

Results

Strength in numbers.

Not all AI is created equal. Goodable is clinically validated and proven at scale. Our emotional intelligence currently delivers transformative user experiences for hundreds of millions of monthly end users.

0.0M
API Calls Per Month
0.0B
Annual Impressions
0.0%
Predictive Accuracy
Community gathering

Our Commitment

Engagement needs a partner — We got you.

IRIS is backed by an award-winning team of scientists, engineers, and journalists. Get hands-on support from people who understand both content and the science of human happiness.

Get In Touch